NeoCon 2013

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NeoCon is just a short week away. Visit us at booth 7-2074 to see what we’ve come up with this year in collaboration with Primo Orpilla and his studio, O+A.

To learn more about 3M Architectural Markets at NeoCon, visit our landing page:


May Issue: Contract Magazine

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We are thrilled to finally be able to share that we are featured on the cover of Contract Magazine’s May 2013 issue!

The cover photo is part of our recently renovated headquarters, thousands of revamped spaces, with 3M Architectural Markets products featured throughout the article feature inside.

To see the digital version of the magazine, click here. For more on Contract, visit

HD Expo 2013

Posted by & filed under architecture, design, events.


A big thanks from us here at Architectural Markets to all of those who attended our booth at HD Expo 2013 in Las Vegas! We can’t wait to talk to you all soon, and look forward to seeing you in the near future!

Photo from AMD instagram; follow us for more: Instagram


Posted by & filed under architecture, design, events, lightfalls.

If you attended SXSW recently, you may have seen a familiar fixture of ours. Lightfalls by 3M + Todd Bracher lit up the 3M press room at the event, a mesmerizing installation amongst other legacy 3M products like Post-Its and Scotch.


Video Coverage here.

Mashable article here.

BOY 2012

Posted by & filed under events, FLEX by 3M, lighting.


In December 2012, four members of our AMD family made their way to New York for the Best of Year Awards hosted by Interior Design Magazine. Up for the award in the Lighting: Pendant category  FLEX by 3M faced stiff competition from world renowned lighting manufacturers and designers. You can imagine our shock and joy when we were announced the winner!

Interior Design Magazine puts on a truly fabulous show every year, and we couldn’t be more thankful to have been nominated and chosen as the winner. Thank you again to all who voted to get us into the finals, and the judges that eventually chose our product as the victor.

FLEX can be found above in the products section. To see coverage from the show and hear a few words from our General Manager, Maureen Tholen, check out this amazing video from the show.

The year that was.

Posted by & filed under events, glass finishes, lighting, surface finishes.

The biggest year yet.

The busiest, craziest, most rewarding year we’ve had since starting this business back in 2010. There was Wanted Design, there was NeoCon, our first showroom opening, and that’s just the start!

Check out this highlight reel to get a look into the year that was for AMD in 2012.

Here’s to good health and good fortune in 2013!

A Dynamic Duo

Posted by & filed under lightfalls, lighting, Todd Bracher.

From Milan to Chicago, to New York and back, the journey with 3M Architectural Markets and Todd Bracher has been a brilliant one, finding inspiration and collaboration across the world. The members of the 3M AM team were first introduced to Bracher at Salone Internazionale del Mobile during Milan Design Week, the debut exhibit for Architectural Markets after being established in 2010. It wasn’t until after they reconnected at NeoCon in 2011 that Bracher and 3M AM decided that together they could create something brilliant, beyond what just one of them could do alone.

Enter in: Bracher’s unparalleled design capabilities and 3M’s proprietary reflective film and physics-driven history. Working together for over a year, an understanding and creative relationship formed between Bracher and 3M AM. Both knew where they wanted to take light, and together they figured out how to do so while keeping green design top-of-mind. Thus born was Lightfalls, a “virtual LED” system that takes energy efficiency and decorative LED lighting to a whole new level.

Lightfalls is a one-of-a-kind, state of the art light fixture that uses 3M’s 98% reflective film to bounce light across a room in linear, circular, or organic ways. Together, Bracher and the 3M AM team debuted Lightfalls at WantedDesign during New York Design Week in May, where the response was overwhelmingly positive. Over 60 million media impressions later, it’s safe to say the duo made a dramatic entrance into the decorative LED lighting world.

While the 3M AM team is quick to praise Bracher for his work, Bracher is equally gracious in making sure that people around the world know that Lightfalls is less about design, and more about physics, physics that are only possible within the walls of 3M.

Lightfalls is only achievable in collaboration with 3M. Their film is the most reflective in the world, and the shape of the Lightfalls [spheres] are determined by the physics and engineering of the LEDs, not determined by fashion or design,” Bracher said.

Certainly, this isn’t the last you’ll hear of the Bracher and 3M AM collaboration. As they work to commercialize Lightfalls for a launch in 2013, both look forward to work not just on Lightfalls, but in projects to come in the future. For this dynamic duo, it’s just the beginning.